adidas Velocity Tech Backpack

Two large main compartments. Space for printing team logo. External ball compression panel. 3-D embroidered brandmark on front. Side water bottle pockets. Ventilated side shoe pockets. Padded haul handle. Load Spring shoulder strap technology. Front panel deluxe organization.

The vision of company founder Adolf Dassler has long become reality, and his corporate philosophy the guiding principle for successor generations. The idea was as simple as it was brilliant. French-born Robert Louis-Dreyfus was Chairman of the Executive Board from April 1993 to March 2001. adidas--a name that stands for competence in all sectors of sport around the globe. Today, the adidas product range extends from shoes, apparel and accessories for basketball, soccer, fitness and training to adventure, trail and golf. Adi Dassler’s aim was to provide every athlete with the best possible equipment. One year later, Adi Dassler registered the Three Stripes as a trademark. It was he who initiated adidas’ flotation on the stock market in November 1995. It all began in 1920, when Adi Dassler made his first shoes using the few materials available after the First World War. The adidas name dates back to 1948, deriving from the first two syllables of Adi Dassler’s first and last name. After a period spanning almost 70 years, the Dassler Family withdrew from the company in 1989, and the enterprise was transformed into a corporation ("Aktiengesellschaft").